Business Names

Looking to name a business or product. The following articles contain information on naming your business and finding business names that work with your marketing plan and your web site. In this day an age, a complete marketing plan has become more important than ever. This plan should include names, color, logos, etc. but also a way to wrap all of these elements together in a way that will enhance your overall business. Advertising on the internet has become an ever increasing part of any successful business plan so it's important to start the planning process looking at domain names that fit with, or enhance your company name and image. The merits of domain names that work with your business including keyword naming and product naming are including in the articles below.

Naming a Business
Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing"...

New Business Names
Sometimes a company name communicates a message on its own, and sometimes the story underlying the name adds depth and distinction to that message...

Domain Names
Choosing a domain name can be daunting. Research the subject (after all, you're the type of marketer who researches, right?) and you'll be hit with a landslide of opinions, most contradictory. There is, however, two points that everyone agrees on...

Business Names Matter
Ten reasons why coming up with an interesting and memorable name is worth a business owner's or organization's time...

New Business Names: Naming For The Ear
t's surely happened to you, too: You call someone back from a telephone message, not sure who they are or what they want, and what the receptionist recites upon answering comes off as a complete blur....

“A mediocre idea that generates enthusiasm will go further than a great idea that inspires no one.”